4 Pillars of a Digital FBO

Use a robust point-of-sale system.  Why is this important?  A tool like X-1FBO enables your operations to be proactive with service requests, become more efficient by leveraging digital processes, create dynamic pricing models, capture valuable insight into your business's performance, and many other reasons.

Further, the dynamic pricing models typically add significant revenue to your bottom line.

Leverage flight tracking data.  If you are interested in pursuing new customers and monitoring overall activity levels at your airport, a strong flight tracking system is critical.  Several options exist including TraqPak and X-1TRX.  Incorporate these reports into your daily & monthly reviews, then leverage the information with marketing activities and watch your FBO flourish.

Use Office 365 & remove paper from your routine.  Office 365 is a strong and nimble business tool, especially when you use key features like SharePoint.  We assist many FBOs in eliminating paper from their daily routine by setting up simple and sustainable processes.  This includes personnel reviews, preventive maintenance inspections, client and vendor tracking tools, PowerBI reports, and much more.  

These enhancements save organizations five to six figures in organizational efficiencies each year.

Boost your marketing assets.  Each FBO requires different marketing strategies based on airfield dynamics and other critical factors.  Consider engaging an affordable firm to create a toolkit, which includes:

• Strong website with copy that supports your business strategy

• Word & PowerPoint templates used for outreach activities

• Brand guidelines

• Social icons & designs

We often partner with 440 Strategy Group which has FBO experience and creates fantastic assets.